Custom campaigns just for you
Our beautiful, custom creative designed by our in-house team is at the core of our approach to advertising. Our innovative digital media practices and utilization of marketing technology empower our campaigns and drive better engagement and conversions for our clients.Our specialized social offerings work in harmony with our SEM and display campaigns to create a powerful unified digital presence that captures and reengages potential customers across channels. Our approach is not “one size fits all” – we tailor our strategy to the demographics unique to your area.
We specialize in providing the most advanced social offerings by leveraging powerful data to create custom tailored audiences,
utilizing Facebook’s latest ad formats, and practicing cutting-edge optimization techniques.
We use elevated SEM strategies including language-based strategies, like multilingual search results. By utilizing algorithmic
bidding and other machine learning optimization softwares, we drive down conversion costs and capture your key markets.
Our in-house creative team produces beautiful creative content for all the latest ad formats, including full-screen canvas ads, collection ads that feature your inventory, motion ads, video, and carousels. We ensure our ads are thumb-stopping in a way that embraces modern consumers need for novel, interactive
Our managed service comes with a dedicated account executive and campaign manager who handle your requests, study your
area, and create a digital strategy just for you.
Our development team has created patented products that ensure we are always on the cutting-edge of digital advertising. Our technology spans from our custom inventory solution and ad-preview interface to advanced campaign management techniques like algorithmic bidding methods
View your social, search and display campaign metrics with our live, interactive dashboard. Our dashboard provides demographic, device, and gender breakdowns as well as results from specific campaigns, such as language and corporate. We also offer metrics at the product level, so you can view which items in your inventory performed the best with our dynamic ads to measure ROI.
Our team researches the demographic makeup of your area and targets specific audiences around your store. We design our ads to target non-English speakers in their own language whether it be Chinese, Spanish, or Korean. Our corporate ads target employees of local businesses with customized messaging and offers, furthering your partnerships in the community.
You may have noticed products you’ve shopped for follow you in advertisements across the web. We offer dynamic retargeting
for social, which retargets visitors to your website with the product, or products, they viewed in your inventory. This
granular retargeting is made possible by our custom inventory solution, so we can seamlessly engage potential customers
without having to integrate with your inventory provider.
We offer digital campaigns with custom creative in the languages that comprise your community. Our multilingual search results drive traffic to our language landing pages on your website, where we can then retarget them on social. If your area has a large demographic of Spanish, Korean, Chinese, or any other non-English speakers, our ethnic campaigns are the perfect way to position your store as the clear choice for these potential customers.
Launchpad is developed and managed by Constellation Agency, an NYC-based social marketing firm in the automotive industry. Constellation created Launchpad to solve common issues and pain points that dealers commonly faced in their day to day marketing needs. Constellation also offers a suite of managed service social, search and display offerings and creative production capabilities.